Santiago Gericke Parga

Transforming Ideas into Scalable Solutions
Challenging the status quo with full-stack development, generative AI, and strategic innovation.

Full Stack Developer | Generative AI Specialist | Strategy Analyst | Entrepreneur

My Journey

Foundations in Tech & Strategy

2016 - 2020

At Universidad Pontificia Comillas, I developed a strong technical foundation in engineering and trained a structured mindset to approach and solve complex problems, building analytical and strategic thinking skills.During this time, I discovered my passion for software development and began deep diving into programming, exploring its potential to create impactful solutions and drive innovation.

Entrepreneurial Journey – Shameless Collective & Beyond

2016 - Present

Shameless Collective began as a nascent dream among three friends but transformed into a serious venture over the last two years. Fueled by passion and a relentless drive for innovation, we achieved a 200% increase in monthly sales by automating key processes and implementing strategic growth initiatives. My entrepreneurial path was also shaped by a year at Santa Clara University, where I immersed myself in Silicon Valley's startup culture. Alongside Shameless Collective, I pursued two additional ventures, developing MVPs that attracted over 100 potential users and engaging in discussions to raise a €100,000 pre-seed round—proving my ability to turn ideas into impactful, scalable businesses.

Consulting Solutions & Expansion Strategy

2020 - Present

In my consulting career, starting at AT Kearney and advancing at Monstarlab, I put my problem-solving and communication skills into practice by collaborating with a team on diverse projects aimed at solving large-scale challenges for major and startup companies, from optimizing revenue to developing market expansion strategies.

Mastering Full-Stack Development & Generative AI Innovation

2020 - Present

In last years, I have proactively dedicated my free time to mastering full-stack development and generative AI, building over 10 innovative solutions to gain advanced, hands-on experience. Key accomplishments include a production-ready platform that allows Shameless Collective users to track their orders seamlessly. I also developed two high-impact Python scripts that automate essential operations: one managing order fulfillment and client communication, while the other handles monthly invoice extraction for accounting. Additionally, I trained, customized, and deployed a multi-class text classification model using DistilBERT on AWS Lambda and API Gateway, underscoring my commitment to cutting-edge, applied AI solutions.

The Next Chapter – Bay Area & Beyond

Present & Future

After making the most of the experiences along my journey, I am ready to embrace the next adventure: growing in the Bay Area, a global hub of innovation and entrepreneurship. This opportunity will allow me to channel my diverse background, relentless curiosity, and unwavering dedication to contributing to a project I deeply believe in and collaborating with a team committed to creating meaningful impact and shaping the future.

My Skills & Values

I offer a unique skill set that combines technical knowledge with business strategy, communication, and teamwork skills to deliver impactful solutions and drive results.

Full-Stack Development & Automation

Experienced in building scalable, production-level web applications using React, Next.js, Node.js, and Python. Skilled in API development, creating automation scripts, and deploying applications. Developed over 10 custom solutions, including a production platform for Shameless Collective and automated scripts for order fulfillment and accounting.

Related Projects:

  • Shameless Locator - An order tracking tool built with Next.js and Tailwind CSS. This tool integrates with an external logistics company (Tipsa) via API and uses SOAP responses to retrieve and display real-time order status updates.
    Tech Stack: Next.jsTailwind CSSVercelTypescriptSOAP APITIPSA integration
  • Order Fulfillment Automation - A Python-based automation script for handling Shameless Collective's order fulfillment. This script integrates with Shopify's API and the external logistics provider Tipsa, dynamically generating shipping labels based on destination country and updating order statuses in real-time. It uses SOAP requests to log in and obtain session IDs, fetch tracking numbers, and manage multi-country fulfillment workflows.
    Tech Stack: PythonShopify APISOAP APITipsa IntegrationPandas
  • Monthly Invoice Automation - A Python script that automates the generation of monthly invoices for Shameless Collective. Integrates with Shopify's API to retrieve order details, applies VAT based on location, and uses ReportLab to create formatted PDF invoices with client and product details. This automation significantly reduces manual invoice processing time each month.
    Tech Stack: PythonShopify APIReportLabRequests
  • Shameless Website - Shopify Clone - A comprehensive e-commerce solution built with Next.js that replicates key Shopify functionalities. It includes product management, payment processing, order tracking, and user authentication. The site integrates with multiple APIs and leverages TypeScript for type safety, Drizzle for database management, Clerk for authenthication and Stripe for payments management
    Tech Stack: Next.jsTailwind CSSTypescriptDrizzleStripeClerk
  • Duolingo Clone - A language learning platform inspired by Duolingo, built with Next.js and TypeScript. This application simulates core Duolingo functionalities, including user progress tracking, subscription management, and an interactive learning interface. Optimized for performance with React components and includes efficient state management for seamless user experiences.
    Tech Stack: ReactNext.jsDrizzleStripeClerkTailwind CSS

Generative AI Solutions

Proficient in generative AI, with expertise in model customization, deployment, and practical applications. Developed a multi-class text classification model using DistilBERT, deployed on AWS Lambda and API Gateway for scalable, serverless API access.

Related Projects:

  • Multi-Class Text Classification Model - Built a text classification model using Hugging Face's DistilBERT, fine-tuned to categorize titles into Science, Business, Health, and Entertainment. The model is deployed in a serverless architecture on AWS Lambda and API Gateway, with load testing for performance validation. The project showcases expertise in NLP, model fine-tuning, and efficient cloud-based deployment.
    Tech Stack: AWS LambdaAWS API GatewayHugging Face TransformersDistilBERTPyTorchPython
  • Gmail AI Response System - An intelligent email response system using OpenAI's GPT model to automate customer email handling for Shameless Collective. The system integrates with the Gmail API to classify incoming emails, generate structured responses based on predefined categories, and handle notifications using Google Cloud Functions. Supports real-time email processing with multi-language support and natural language understanding.
    Tech Stack: PythonOpenAI APIGmail APIGoogle Cloud FunctionsPub/SubREST API

Data Science & Analytics

Skilled in data analysis, visualization, and predictive modeling. Proficient in Python, pandas, scikit-learn, and data visualization libraries like Matplotlib.

Related Projects:

    Problem-Solving & Strategy

    Trained in structured problem-solving through engineering and consulting experiences. Capable of analyzing complex challenges and providing data-driven, strategic solutions to optimize business operations.

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      Leadership & Teamwork

      Led multiple projects in entrepreneurial and consulting roles, managing teams, and driving key initiatives to successful outcomes. Skilled at fostering collaboration and aligning teams with business goals.

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        Entrepreneurship & Innovation

        Experienced in co-founding and scaling businesses, driving 200% sales growth through process automation and strategic scaling. Proficient in developing MVPs, engaging with investors for pre-seed funding, and navigating dynamic markets. Skilled in agile problem-solving, product development, and bringing creative, scalable solutions to any team or project.

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          Continuous Learning & Growth

          Constantly exploring and learning new technologies, including advancements in frontend frameworks, cloud technologies, and modern web development tools.

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            Contact Me

            I am open to new opportunities, collaborations, or just a friendly chat! Reach out to me via phone or email.

            Phone: +34 608 667 749

            Email: sgerickee@gmail.com